Strategy before execution. Always.
We often hear:
“We’re posting, emailing, and spending on ads but nothing’s clicking.”
“We don’t have a real plan – just a bunch of disconnected tactics.”
“We need leads, but don’t know which channel is best.”
“We’ve never clearly defined our audience or brand voice.”
If that sounds familiar, you’re not alone. That’s why we start with clarity, not content.
Who we work with
- Non-profits that need clarity on digital outreach and donor engagement
- Service businesses that want to generate more qualified leads
- E-commerce companies looking to scale without wasting ad budget
- In-house marketing teams needing outside insight and support
Our strategy services
Brand strategy consulting
Define your core message, tone of voice, competitive edge, and brand promise. Ideal for businesses or non-profits undergoing a pivot or preparing to scale.
Digital marketing strategy
We audit your current efforts, identify what’s working, and build a roadmap that aligns your website, SEO, content, ads, and email marketing.
Lead generation strategy
We design systems to attract and convert your ideal clients—using SEO, social, LinkedIn, paid ads, or content, depending on what fits.
LinkedIn growth & lead strategy
For B2B and service-based brands, we build outreach and content plans that turn connections into clients.
Marketing funnel planning
We map out your full user journey, from first impression to final conversion, so no lead is left behind.
Marketing planning sessions
Work with our strategists to set clear goals, budgets, and timelines that your team (or ours) can execute on.
You need strategy if…
You’re running marketing efforts without a clear plan
You feel like you’ve tried everything, but nothing is converting consistently
You’re launching a new product or brand and want to get it right from day one
Your internal team needs guidance on what to prioritize
You’re investing in ads or content but unsure of ROI
Our approach
1. Discovery session
We learn about your brand, goals, and challenges
2. Audit & research
We review existing efforts, competitors, and opportunities
3. Strategy buildout
We deliver a clear plan with channel recommendations and next steps
4. Review & align
We walk through the strategy with you and refine as needed
5. Optional execution
Keep us on to help manage content, ads, or reporting
What our clients are saying
“We've worked with U7 Solutions since 2017 on everything from SEO and website upgrades to digital marketing and email automation. They’re reliable, easy to work with, and always responsive to our needs. Whether it’s refining our website, troubleshooting technical issues, or optimizing digital marketing, U7 Solutions has been a trusted partner over the years.”
Ian Loch, Loch Gallery
“u7 Solutions is a most impressive company. They really listened to what our small, but upscale, vacation home rental company needed, so that our bookings in our Open Seasons would increase... which incidentally, they have done since our launch/publication. On their website they state..."We work with your budget, we customize our project plans to meet your needs, with a scope and payment schedule that adheres to your budget and fiscal year planning". Most importantly, they are honourable, and practise what they advertise.’”
Catherine Carpenter
