Digital Marketing and Strategy | U7 Solutions
NEW POST! Maximizing Social Media for Non-profit Success in 2024
NEW post! Maximizing Social Media for Non-profit Success in 2024

Unleash the power of digital marketing

Transform your business or non-profit's online success with a tailored strategy from a local Ottawa web and marketing agency! Our creative marketing solutions are designed to elevate your cause, connect with your audience, and drive meaningful results.

Do these roadblocks sound familiar?

You're looking for a local creative branding agency to help you share your story, products or services online.

You need expert guidance on your B2B or B2C marketing efforts.

Your brand messaging is inconsistent and confusing to your audience.

You lack a dedicated team who understands your goals, collaborates with you and can validate your marketing strategy.

You don't have time to learn about SEO, e-commerce, paid advertising, and all the other channels you want to explore.

A custom marketing plan from U7 will enable you to...

Tailor a project plan to your exact needs and budget
Free up your time by outsourcing work to a local, full service marketing agency
Work with a project or monthly plan for predictable, recurring costs
Understand the strategy our team will implement, to help you thrive online

Our services




Harness the power of data-driven strategies to optimize your marketing leads and outcomes. Gain valuable insights into your audience, campaigns, website, and more, guiding your organization toward impactful decisions. Our current toolbox includes Google Analytics, Google Tag Manager, and Looker Studio (formerly Google Data Studio) – but we’re always willing to learn new tools when needed!

Data Tracking Configuration

Not sure where to start when it comes to collecting data? We can help you get set up with all the appropriate tools you need to track your goals. From account creation to conversion tracking and beyond, you’ll have everything you need to track your performance.

GA & GTM auditing

Feel like you’re not getting enough information out of your current set up? Our team can work with you to find what exactly needs to be configured to properly evaluate your marketing goals.

Data Reporting

You’ve got the data, but not quite sure how to analyze it? Our team can set up a custom interactive dashboard to help you visualize your data and make it easier to share amongst stakeholders. We’ll even train you how to use it and help you ask the right questions.



Craft a compelling identity for your business or non-profit, guiding supporters to discover, remember, and passionately engage with your cause. Our professional logo and brand design services ensure a positive perception that leaves a lasting impact.

Logo Design

Your logo is a visual representation of your brand, usually through a graphic mark, symbol, or stylized text. When you work with U7, we’ll design a flexible, timeless, and creative logo suite that is suitable for different applications and will help you stand out from the crowd.

Brand Identity

Logos, taglines, slogans, business cards, letterheads, and other creative assets are all part of the ecosystem that is your brand identity. U7 will help you determine what assets will best set up your brand for success online, and deliver unique and creative solutions for each.

Brand Positioning / Strategy

What will get your audience to choose you over others? Our brand experts can help you narrow down on what makes you unique – your mission, vision, values, tone of voice, target audience, and more. Your takeaway from these strategic sessions will be a guide that your whole team can use on any marketing endeavors going forward, to make sure you maintain a consistent presence online.

Brand Guide

Make sure your branding stays consistent throughout all your marketing channels with your very own brand guide. A brand guide encompasses all aspects of your branding such as logo variations and usage, brand fonts and colours, your vision and purpose, tone of voice, and much more. Your brand guide is a map that will keep your whole team on the same page.

Email Marketing

Email Marketing

Contrary to common belief, reaching out to your audience with purposeful messages remains a relevant strategy. Email marketing goes beyond conventional notions, offering enhanced value, lead generation, increased website traffic, and more.


Search Engine Optimization


While boosting visibility on search engines like Google is a common goal, there's no one-size-fits-all solution. Ranking higher requires an extensive SEO strategy that combines research, trust (from search engines) and time.

Website SEO Audit

Using different SEO tools, our experts will look for areas of improvement to recommend the best SEO strategy for your needs. As part of your audit we’ll look at your website, your analytics, your Google Search Console, and more.

Keyword Research

Finding out and analyzing what search terms/keywords your audience is entering into search engines can help determine the type of copywriting and content your website needs to rank higher.

Content creation & implementation

Adapting your content to how people search is important for any successful SEO strategy. Thoughtfully written content which keeps your keyword research in mind such as blogs, service pages, and more, can help your website rank higher and provide added value to your audience.

On-page optimization

Optimizing meta titles and descriptions to include relevant keywords, improving site speed, good navigation, and well-structured pages are just a few of the tactics that can be taken within your website to increase your ranking on search engines.

Social Media Management

Social Media

Leverage platforms like Facebook, Instagram, LinkedIn, and TikTok to engage your audience online. Our team can assist in building and maintaining your social media presence using tailored strategies that align with your goals.




Engage your audience with powerful storytelling through high-quality video content. Our videography services bring your organization’s mission to life, creating emotional connections that drive engagement. From concept to final cut, we ensure your message resonates and leaves a lasting impression.

Training videos

Deliver comprehensive instructional content tailored for employee onboarding and development. Training videos can simplify complex information, ensuring your team is well-equipped, knowledgeable, and ready to excel.

Talking-head videos

Feature expert interviews, testimonials, and engaging personal stories to connect with your audience on a deeper level. Talking-head videos humanize your message, adding credibility and authenticity that resonate and inspire action.

Website videos

Make a captivating first impression with an engaging hero video on your website, or highlight your brand values and key offerings to ensure visitors understand your mission and are motivated to explore further.

PPC ads

Harness the power of video content to capture attention and drive high conversion rates. Targeted video advertisements quickly attract your audience, boosting traffic and generating leads to support your organization’s goals efficiently.

Organic social media content

Create engaging and shareable videos optimized for your social media presence. Video has a proven track record of boosting your presence on socials, fostering community engagement and expanding your reach effectively.

Outsource your marketing to our experts so you can focus on what you do best – running your business

Let's talk about your digital marketing needs, and crafting a strategic plan that fits your requirements, timeline and budget.

Connect to your target audience with proven digital marketing strategies

B2B or B2C marketing

You need smart strategies and compelling content that is geared towards your specific target audience. Our team will help you analyze your competitors, boost your SEO, refine your brand positioning, and make you stand out from the crowd.

Non-profit marketing

Are you looking for a web or advertising agency that understands the unique needs and constraints of your organization? Our team specializes in non-profit marketing, working with dozens of organizations like yours over the years. Whatever your budget, mission and goals are, we can craft a custom strategy that fits. 

Go ahead, dream big. When it comes to custom marketing plans, the possibilities are endless.

Here are just a few ideas to elevate the way you work...

Ottawa digital marketing services

Looking for a web marketing agency in Ottawa? At U7 Solutions, we specialize in providing comprehensive digital marketing services for local non-profits and businesses. Our team ensures your online presence is strong, engaging, and effective. As a leading web advertising agency, we offer tailored strategies to enhance your brand and attract your target audience.

We combine creativity with strategic marketing to deliver exceptional results in branding and web design. From SEO and social media marketing to content creation and paid advertising, our experts are here to help you thrive online.

Ready to boost your Ottawa business with strategic digital marketing?

Why settle for a cookie-cutter marketing plan? Achieve your goals with a custom plan, like these past clients...

“From the beginning of our partnership, U7 Solutions has represented our company and brand seamlessly, acting as an extension of our organization. They have established our strategy, expanded our social media presence across multiple platforms and continue to bringing fresh ideas to the table. The U7 team is very responsive, eager to assist and always delivers a high level of professionalism. Their expertise and recommendations have been paramount in helping us deliver engaging graphics and captions with consistency – saving us time and resources so that we may continue to focus our efforts on growing our business and serving our clients.”

“From the beginning of our partnership, U7 Solutions has represented our company and brand seamlessly, acting as an extension of our organization. They have established our strategy, expanded our social media presence across multiple platforms and continue to bringing fresh ideas to the table.”

Kristin Partridge, JRP Benefits

“U7 has helped us to create collateral materials that fall in line with our company brand and vision. Their team also made it easier for us to communicate who we are to prospective clients though marketing materials.”

Stephanie Lanthier, Demolition Plus

Is your organization experiencing any of the following painful symptoms?

A custom marketing plan could be the cure.

Outsource your marketing to our experts so you can focus on what you do best – running your business

Book a virtual meeting or fill out our contact form and our Marketing Manager will get in touch with you to talk about your digital marketing needs.

Ready to make a change?

Work with a tech-savvy team who will keep your projects on track, get your brand noticed, and deliver great experiences for your audience.

Let's chat about your goals


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