Remix Dance Academy Website Redesign

About the Client

Remix Dance is a community-based dance school for youths of all ages specializing in recreational & competitive Hip Hop choreography.

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The Challenge

Bonnie, the dance school owner was seeking a website face-lift with a new architecture that allowed for a better user-experience, and modern styling. She was also looking for a functional portal that could process payments and allow for information to be shared with students. Lastly, she was looking for ongoing marketing support via social media management, paid ads, and email marketing.

The Solutions Provided

We provided the following solutions:

Web Architecture: re-architect the layout and structure of the website
Web Design: create wireframes and mockups
Web Development: built Wordpress website
Portal: create a portal with payment integration and information management capabilities
Social Media Management: Create social media graphics, schedule content, and create advertising campaigns
Email Marketing: draft and send newsletters

Website Redesign

Creating wire-frames and mockups to help visualize the direction and receive feedback before the building phase.

Custom Portal

Registration & Payment Integration

The portal allows for students to register and pay for classes, and for the dance school owner to manage payments on the back-end.

Dancer Information

Dancers are able to navigate through information specific to holiday schedules, pictures days, rehearsal schedules, events, music for class, and more!

Social Media Management

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Social Media Content

We frequently create social media graphics to support various campaigns or information the school wishes to share with students. We also handle Facebook and Instagram advertising.

Social Media Advertising

We organize and schedule social Facebook and Instagram advertising and report back on analytics.

Social Media Scheduling

We use HootSuite to schedule and automate posting on Instagram and Facebook to ensure regular posting at the right times.

YouTube Videos & Channel

For the summer workshops each year we create weekly videos and handle their posting on YouTube.

Email Marketing

Newsletter Content & Schedule

We prepare the content for regular newsletters to communicate important information to students and subscribers.

The Results

Remix Dance Academy now enjoys a modern and consistent brand experience across all of their marketing and internal platforms. The school is able to seamlessly lead an experience through their external marketing site and portal to encourage registration and process payments. Students can expect regular newsletter communication and social media updates.

Remix Dance Academy